Privacy Policy

Last updated: June 30, 2026

This Privacy Policy explains how Woody Butts Automotive dba WOW Cargo Trailers(“WOW Cargo,” “we,” “us,” or “our”) collects, uses, shares, and protects information about you when you visit our website, contact us, reserve or purchase a trailer, or communicate with us by text message.

Information We Collect

We collect the following categories of information:

  • Contact information you provide through our forms — such as your name, mobile phone number, email address, and shipping or pickup location.
  • Order and transaction information related to trailers you reserve or purchase, including the items ordered and order status. Card payments are processed by our payment providers; we do not store full card numbers on our servers.
  • Communications you send us, including the content of inquiry forms, emails, phone calls, and text messages.
  • Usage and device informationcollected automatically when you use the site, such as your IP address, browser type, pages viewed, and referring page, gathered through cookies and similar technologies (see “Cookies and Analytics” below).

How We Use Your Information

We use the information we collect to:

  • Respond to your inquiries and provide quotes, sales follow-up, and customer support.
  • Process, fulfill, and provide updates about trailer reservations, orders, delivery, and pickup.
  • Send appointment reminders and service-related notifications.
  • Send you text messages and, where you have opted in, promotional or marketing messages about inventory, pricing, and offers.
  • Operate, maintain, secure, and improve our website and business.
  • Comply with legal obligations and enforce our agreements.

SMS / Text Messaging and Mobile Opt-In

When you provide your mobile phone number — for example, by submitting an inquiry or reservation form or by checking a consent box — you may receive text (SMS) messages from us for purposes such as lead and quote follow-up, order and delivery updates, appointment reminders, and, where you have agreed, promotional offers. Message frequency varies. Message and data rates may apply. You can opt out at any time by replying STOP, and you can request help by replying HELP. See our Terms of Service for the full SMS program terms.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. We do not sell, rent, or lease your mobile phone number or SMS opt-in data. Information sharing with subcontractors who provide support services on our behalf — such as customer service or messaging delivery platforms — is permitted solely to operate the messaging program. All other categories of information described in this policy exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties for their own marketing purposes.

Cookies and Analytics

We and our service providers use cookies, pixels, and similar technologies to operate the site, remember your preferences, and understand how visitors interact with our pages. These tools include analytics and advertising measurement services such as the Meta (Facebook) Pixel, Microsoft Clarity, and Vercel Analytics. You can control cookies through your browser settings; disabling some cookies may affect site functionality.

How We Share Information

We do not sell your personal information. We share information only as needed to run our business and as described here:

  • Service providers who perform functions on our behalf, such as payment processing, order fulfillment and delivery, messaging delivery, hosting, and analytics — under obligations to protect your information.
  • Legal and safety purposes, when we believe disclosure is required by law, regulation, legal process, or to protect the rights, property, or safety of our customers or others.
  • Business transfers, in connection with a merger, acquisition, or sale of assets, subject to this Privacy Policy.

As noted above, mobile opt-in and text-messaging consent data is never shared with third parties or affiliates for marketing or promotional purposes.

Data Retention

We keep your information for as long as needed to provide our services, fulfill the purposes described in this policy, comply with our legal obligations, resolve disputes, and enforce our agreements. When information is no longer needed, we take reasonable steps to delete or de-identify it.

Your Choices and Rights

  • Text messages: Reply STOP to any message to opt out, or contact us using the details below.
  • Marketing emails: Use the unsubscribe link in our emails or contact us to opt out.
  • Access and updates: You may request access to, correction of, or deletion of your personal information, subject to applicable law, by contacting us.

Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect your information. No method of transmission or storage is completely secure, however, and we cannot guarantee absolute security.

Children's Privacy

Our website and services are intended for adults and are not directed to children under 16. We do not knowingly collect personal information from children. If you believe a child has provided us information, please contact us so we can delete it.

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date above. Material changes will be posted on this page.

Contact Us

If you have questions about this Privacy Policy, contact us at:

Woody Butts Automotive dba WOW Cargo Trailers
217 East Dykes St
Cochran, GA 31014
Email: admin@wowcargo.com
Phone: (478) 324-8835